Advertising Strategies in Joomla: Adding Banners

In this chapter, we will study about Adding Banners in Joomla. It displays the active banners and allows you to use different banners for advertising on webpage.

Adding Banners

Following are the simple steps to add Banners in Joomla.

Step 1 − Click Components → Banners → Banners in joomla administrator, you will get the following screen.

Step 2 − Next, click on New button, you will get the following screen.

There are different tabs present in above screen. By default, Details tab is active. This tab displays the details of the banner.

Below we have mentioned the details of the fields present on the Details tab.

• Name − This block is used to write the name of the item.

• Alias − This is auto generated from the given name.

• Type − Displays the banner type i.e. image or HTML code.

• Image − Displays the image file of the banner.

• Width − Set the width of the banner image.

• Height − Set the height of the banner image.

• Alternative Text − It represents the alternative text to display on banner image.

• Click URL − When user clicks on the banner then it will navigate to the specified URL.

• Description − Brief description about the banner.

Following fields are present on the right side of the Details tab.

• Category − It displays the category of the banner.

• Status − It displays the status of the banner such as Published, Unpublished, Archived and Trashed.

• Sticky − It displays whether the banner is Sticky or not. For that we have to select either ( Yes/No ) button.

• Language − It displays the specified language of the banner.

• Version Note − It displays the version of the items on the banner.

Step 4 − After clicking on Banner Details tab, you will get the following screen.

Following fields are present on Banner Details tab.

• Max. Impressions − Display the maximum number of impressions purchased for the banner. Unlimited checkbox indicates unlimited number of impressions to be allowed for the banner.

• Total Impressions − Shows the total number of banners displayed to a user on a web page. You can reset the Total Impressions to zero.

• Total Clicks − Displays the total number of times banners were clicked. You can reset the Total Clicks to zero.

• Client − Shows the client for the specified banner.

• Purchase Type − It shows the banner purchase type such as Use Client Default, Unlimited, Yearly, Monthly, Weekly and Daily.

• Track Impressions − It specifies the number of tracks the banner is displayed on web page.

• Track Clicks − It specifies the number of track clicks on the web page.

Step 5 − Click on Publishing tab, you will get the following screen.

• Start Publishing − It indicates the date on which the banner is to be published on the web page.

• Finish Publishing − It indicates the date on which the banner is to be stopped from being published on the web page.

• Created Date − It indicates the date on which the banner was created.

• Created by − It indicates the name of the user who has created the banner.

• Created by alias − It indicates the name of the alias who has created the things required in banner.

• Modified Date − It indicates the last modified date of the banner.

• Modified by − It indicates the name of the user who has last modified the banner.

• Revision − It indicates the number of revisions for the banner.

• ID − It indicates the number of identity needed for the banner.

Following fields are present on right side of the Publishing tab.

• Meta Keywords − It specifies the different meta keywords and it should be represented either by lowercase or uppercase.

• Use Own Prefix − It specifies to use your own prefixes by selecting either ( Yes/No ).

• Meta Keyword Prefix − It specifies the prefixes of meta keywords and it takes those prefixes which are available in meta keywords tag.

Toolbar

Following are the toolbar options present in Adding Banners.

• Save − Saves your Banner.

• Save & Close − Saves the Banner and closes the current screen.

• Save & New − Saves the Banner and opens a New create banner screen.

• Cancel − Cancels the created banner in Joomla.

The End! should you have any inquiries, we encourage you to reach out to the Vercaa Support Center without hesitation.